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Afrinova’s Mission in business is to guarantee customer satisfaction, maintain mutually beneficial business relationship with suppliers while at the same time rewarding employees for their service as well as increasing wealth of shareholders. Afrinova’s business conduct is governed by the following attributes:
• Reliability
• Availability
• Affordability
• Social and Business Integrity
• Efficiency
• Staff Development and Rewards
• Strategic Alliances
Afrinova’s goal is to become a leading viable business through controlled sustainable growth, etsblishment of strategic alliances with its stakeholders as awell as upholding business and social ethics. The globalisationm of markets and the political evolution in Southern Africa in particular , and the rest of Africa in general set a new direction for growth-minded companies, Emerging regional markets provide opportunities to power the company’s growth in the foreseeable future and it is the company’s goal to anchor itself to these markets to ensure long term business vialbility
The critical component of our business strategy is based on maximising our growth and profitability and that of our stakeholders. Our primary focus will be on:
• Skills Development
• Corporate Social Responsibility
• Business Partnerships.
Our business principles are guided by ethics, integrity, trust, and respect for others. The second aspect is compliance with the Law of the Republic of Zimbabwe and all the countries in which we do business. The final aspect is Corporate Governance where we are committed to the highest levels of corporate governance and promote these among all our business partners and stakeholders.